The property listing machine
A property marketing department. It stages rooms with REimagineHome (always disclosed), makes video tours in
Runway, writes listings in three languages, qualifies buyers on
WhatsApp, tracks every lead in
HubSpot, and never invents a feature thanks to the Lucía's Truth Lock.
Visits are now booked through Calendly, and an opt-out stops every follow-up at once.
See changelog ›See what it makes
Sample results, generated to show the format.



What you get
- Research dossier with source-linked property facts, comps and funnel baseline
- A rights-cleared listing pack in Spanish, English and Portuguese with factual parity
- Buyer-produced disclosed virtual staging and a truthful narrated video tour
- Approved portal listings with live receipts and rollback records
How it runs
Every kit runs in four moves. Risky steps always ask you first. How kits work ›
- 01UnderstandResearches your business first, then asks you 7 questions it can't answer alone
- 02Choose4 A/B choices with examples
- 03Build13 steps, risky ones ask you first
- 04Deliver6 checks before delivery
Tools it uses
Estimated costs. You pay each tool directly, not Clone Kit. Your AI checks which ones you already have.
HubSpot CRMPlanning allowance US$0–150/month; buyer verifies seats, automation and API access before approval
REimagineHomePlanning allowance US$20–100/month or credit pack; buyer verifies staging credits and commercial rights. Or use Apply Design
RunwayPlanning allowance US$15–100/month; buyer verifies export rights and credit cost per approved tour
Apply DesignOptionalAlternative staging credit allowance US$20–100/month; choose one staging vendor and verify commercial rights and cost. Or use REimagineHome
ElevenLabsOptionalPlanning allowance US$5–30/month; licensed stock voice or original human narration; verify commercial entitlement
idealista/toolsProfessional portal contract quoted to buyer; confirm market, listing slots, gateway and paid upgrades separately
Connect your AI
Connect once. Then any kit runs in the assistant you already use.
- 1Open Settings → Connectors.
- 2Add a custom connector and paste the link below.
- 3In a new chat, ask for the kit by name.
Then say: “Run The property listing machine” or use the id @openhouse/listing-machine.
Details
What the creator's process is built on. Your AI loads them during the run.
- SkillLucía's Truth Lock
Original sample creator technique in techniques/truth-lock.md. Lucía Varela is fictional; not an actual operator testimonial.
- SkillLucía's Room Route
A furniture-only staging and faithful tour method; techniques/room-route.md.
- SkillLucía's Visit Ladder
Consent, property-fit and slot confirmation before any appointment; techniques/visit-ladder.md.
- SkillLucía's Proof Before Push
Evidence-led weekly changes and limited expansion; techniques/proof-before-push.md.
- Source
Credit: National Association of REALTORS®. Read for truthful representation; not universal local law. Not affiliated.
- Source
Credit: idealista. Office gateways and channels depend on contract. Not affiliated.
- Source
Credit: WhatsApp/Meta. Buyer must recheck live opt-in, templates and messaging rules before launch. Not affiliated.
- TemplateResearch and claims ledger
Fill templates/research-ledger.md and templates/property-truth.md; timestamp every evidence row.
- TemplateDepartment operating contract
templates/operating-contract.md defines roles, SLAs, scopes and budgets.
- TemplateProperty production and publication pack
Use templates/copy-parity.md, staging-review.md, tour-script.md and portal-manifest.md.
- TemplateLead states and visit approval
Use templates/lead-state.md and templates/visit-and-followup.md.
- TemplateScoped action receipt
templates/approval-receipt.md; expires, names targets and caps every external action.
- TemplateSeller weekly report and decision sheet
templates/seller-report.md includes denominators, missing data and next approvals.
- Agency website and authorized read-only inventory, CRM, portal and analytics access
- Property mandate, verified facts, original media and asset/voice rights
- Named business owner, seller approvers and fluent ES/EN/PT reviewers
- Buyer tool accounts, approved budgets, staffed service windows and calendar rules
- Mandatory run order: read-only Research the business first; set research_gate=passed only with evidence coverage and named unknowns; understand and choose are inaccessible until then.
- This is a fictional sample department by Lucía Varela; no delivered client results, live integrations or performance claims are implied.
- Sample authoring contains no media or examples. Buyer-run production may create approved assets in buyer accounts; the kit provides text instructions only.
- Type
- Capability
- License
- Client use
- Refund
- Cancel anytime
- Runs completed
- 0